We use Milanote as our tool for visualising campaigns. it's great to map out emails, ads, and seasonal campaigns. as well as to create mood boards/ references for content requests.
Visualising a strategy/campaign will allow for better clarity, communication, collaboration, and buy in from the team and client. And once approved its also useful for planning to ensure the execute of strategy is just as good as the strategy itself.
Slack is our communication platform of choice, and within slack we have 2 types of channels.
1. Internal BBM team channel: Here's where we problem solve as a team, we notify team members if their attention is needed on a task on Milanote, and of course have a bit of fun and banter.
2. Client Channels: Here's where we communicate anything and everything that you feel should be client-facing, stuff like updates, screenshots of wins, any questions for clients and updates in general. Banter is most welcome, just make sure you read the room, Ideally as a minimum a message every other day in each client channel to keep the discussion going, a dormant channel is like an awkward ride up the lift when no one speaks.
Pro-tip: Install the Gif-Slack extension (ask us in the channel if you need help), we tend to use a lot of gifs to communicate and we'd hate for you to feel left out.